The brand was very popular in the 1940’s and 1950’s due to the New York based Adam Hats was a sponsor of radio broadcasts of boxing matches which were held at Madison Square Garden.
Adam Hats Corporation was an American manufacturer and retailer of hats that was founded in 1924.
Adam Hats of Fifth Avenue were produced by Miller Brothers as the budget brand of the day and were very popular in the 1940’s and 1950’s. They manufactured a variety of hats, including the traditional fedora, and pork pie hat. In late spring of each year, Adam Hats promoted straw hats for the summer.
One of the big reasons Adam Hats were so popular was they made a dependable hat for considerably less than the “big name” makers. They also made sure that they copied the styles of the most popular hat makers . . . and the “elite” models of the company, the Executive and the Aristocrat, were of a quality that could compete with Stetson, Knox and company.
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Adam Hats spared no expense in advertising, often using the celebrities of the thirties and forties in their advertising materials.
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